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Province pumps $314K into 'Vital' exhibit

By: Sudbury Northern Life Staff

 | Apr 13, 2012 - 1:36 PM |

Body Worlds Vital opens April 28

The latest exhibition of the Human Saga Project now has legs to stand on after the province injected $314,650 into the Canadian premiere of Body Worlds Vital.

The exhibit is set to open at Science North April 28, and will teach visitors about the inner workings of the human body. The province's investment will help Science North promote the exhibit, which is expected to attract an estimated 78,000 visitors.

Sudbury MPP Rick Bartolucci announced the funding April 13.

“Science North is an important part of Sudbury’s cultural life and provides an extraordinary experience for visitors,” Bartolucci said. “Body Worlds Vital is sure to draw a large audience, which, in turn, will bring a broad economic prosperity to our community.”

Funding for the exhibit is being made available through the Ministry of Tourism, Culture and Sport. Particularly, the tourism event marketing partnership program (TEMPP) is providing $24,650; Celebrate Ontario is investing $75,000; and Ontario Cultural Attractions Fund is investing $215,000.

Science North communicator Nina Nesseth and MPP Rick Bartolucci pose beside a mannequin showing the inside of the human body after a funding announcement of more than $314,000 was made on April 13 at Science North in support of the upcoming exhibit Body Worlds Vital. The exhibit features real human bodies, preserved using a process called plastination. It opens April 28. Photo By Marg Seregelyi

Science North communicator Nina Nesseth and MPP Rick Bartolucci pose beside a mannequin showing the inside of the human body after a funding announcement of more than $314,000 was made on April 13 at Science North in support of the upcoming exhibit Body Worlds Vital. The exhibit features real human bodies, preserved using a process called plastination. It opens April 28. Photo By Marg Seregelyi

“We’re pleased that the Ontario government recognizes the contribution Science North makes to Sudbury,” Guy Labine, CEO of Science North, said. “Ontario’s support will help ensure the success of the Canadian premiere of Body Worlds Vital.”

“Cultural tourism is important to our economy, and the McGuinty government is committed to helping it flourish,” Bartolucci stated. “By supporting Science North, we are contributing to building a strong and prosperous community.”

 

Quick Facts

- Since 2003, the Ontario Cultural Attractions Fund has provided $33 million in support of more than 320 events and festivals in 150 communities.
- In 2010, tourism generated more than $22 billion for Ontario's economy, an increase of more than seven per cent over 2009.

Posted by Arron Pickard 

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