The owner of Northern Communications and True Steel Security got the dye job in a bid to raise money for the Canadian Breast Cancer Foundation.
“I was walking on the boardwalk and I had a bunch of people that smiled at me,” Shantz said. “It's absolutely been positive.”
People have also been giving him unsolicited donations, including a stranger at a local coffee shop and his dentist. So far he's raised $10,000, and is a quarter of the way towards meeting his $40,000 goal.
“I have to say, I've been really touched by the response from the community,” he said.
Shantz decided to dye his hair in advance of an industry conference he's attending in Bermuda this week, where delegates are being encouraged to raise money for breast cancer research.
Getting his hair dyed pink was something of an eye-opener for the businessman. As a man, he said he's usually in and out of the hairdresser's in about 15 minutes.
The hair dying process, on the other hand, took about two-and-a-half hours. First Choice Haircutters graciously donated their services to Shantz.
While it took a long time to “pinkify” the businessman's short locks, and he's been having fun with it, Shantz won't be keeping the unique look for long.
Shantz and several other delegates at the conference will have their heads shaved as part of the drive to raise money for breast cancer research.
Those interested in contributing to Shantz's fundraising efforts are asked to visit tas-innovations.com.