Alzheimer's Society launches Coffee Break campaign

“We provide practical support, training and information in communities across Canada, while our programs make a tremendous difference in the lives of individuals and families living with dementia. We’re encouraging Canadians to get involved and spread the word so we can help even more people with this disease.”

The idea behind the fundraiser is for supporters to host coffee breaks, but exchange a cup of coffee for a donation on behalf of the Alzheimer's Society.

The goal for this year's campaign is to raise $20,000.

“The dementia crisis is now and it’s in our communities,” said Bertuzzi-Gallo. “We still don’t have a cure for the disease, but day programs, caregiver support groups, respite and other services help families to live well and independently longer. Our programs are increasingly vital. We need funds to keep them active.”

Demand for services is steadily climbing as the number of Canadians with dementia surges. Today 747,000 Canadians are living with dementia and an estimated 1.4 million will be affected by 2031. This number does not take into account the thousands of caregivers who clock millions of hours a year in unpaid care.

Those interested can also donate by purchasing Coffee Break decals from this year’s campaign supporters: Bulk Barn and Kent Building Supplies. Visit your local Bulk Barn on World Alzheimer’s Day, Sept. 21, and Bulk Barn will match $1 donations with $3.

For more information visit www.alzheimercoffeebreak.ca.